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Mailify's Blog

Tips to improve your email newsletter results, stay up-to-date with our email marketing software features, and stay on the cutting edge of email marketing and newsletter tech news.

5 ideas de email para reenganchar a tus contactos inactivos

5 ideas de email para reenganchar a tus contactos inactivos

Si hay una inquietud común entre los profesionales del marketing es que los suscriptores no abran nunca o casi nunca las campañas de email a pesar de contar con un asunto y un preheader del correo bien trabajados, con una redacción cuidada del contenido y con unas imágenes que siguen las últimas tendencias. La inactividad […]

Engagement & Email marketing: measuring for better targeting!

Engagement & Email marketing: measuring for better targeting!

Having a large database and a beautiful newsletter is great. However, if your subscribers don’t open your emails or click on any of your links, you may have some difficulties to reach your marketing and sales goals. It is therefore essential to have key performance indicators and to follow them closely in order to measure […]

5 email ideas to re-engage inactive subscribers

5 email ideas to re-engage inactive subscribers

If there is one thing that worries every marketer, it is to see that his email campaigns are never or rarely opened by his subscribers, and this, despite the efforts made on the subject line and the preheader of the email, the writing of the content and the visual used. The inactivity of your contacts […]

Why You Should Invest in Marketing Automation for Your Business

Why You Should Invest in Marketing Automation for Your Business

As technology becomes more advanced, more and more businesses are leaning towards automation. Whether this transition refers to the start of using AI or robotics in various industries, there is no denying that automation is the future of different brands across the world. Nowadays, several people are beginning to start their own companies, making the […]

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