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Email Marketing Delivered: Mailify's Blog

Tips to improve your email newsletter results, stay up-to-date with our email marketing software features, and stay on the cutting edge of email marketing and newsletter tech news.

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4 prerequisites to the success of your SMS marketing campaigns

4 prerequisites to the success of your SMS marketing campaigns

Do you plan to take quick action and send SMS marketing campaigns to your customers? … before diving in headfirst, make sure to respect the following 4 conditions that will be essential to the success of your SMS campaigns. 4 prerequesites to the success of your SMS marketing campaigns 01. Create and enrich your contact […]

Marketing automation: definition, objectives and scenarios

Marketing automation: definition, objectives and scenarios

In a time when the user is solicited and confronted with irrelevant publicity with such intensity, new solutions are popping up to try and fix the wave of ad-blockers by offering interesting, and relevant messages. This is particularly true of marketing automation tools, which are being used more and more frequently by companies to answer […]

[Infographic] Email Marketing vs SMS: the match

[Infographic] Email Marketing vs SMS: the match

In order to celebrate the World Cup 2018 with our dignities intact, Mailify decided to create an original infographic: EMAIL MARKETING VS SMS THE MATCH! Discover the results quickly, and feel free to share it all over the internet! After a very intense and bitter confrontation by these two giants of digital marketing, each team […]

[Tutorial] Create a B2B prospecting email “Outlook” style with Mailify

[Tutorial] Create a B2B prospecting email “Outlook” style with Mailify

Create a B2B prospecting email “Outlook” style with a professional solution Even though sending out professional emails with Outlook is a big no-go, sending out emails that look like they were written at Outlook can have a drastically negative impact in terms deliverability – especially in B2B. A strictly-text email can, sometimes, feel much more […]

[Tutorial] Creating SMS marketing campaigns with Mailify Sunrise

[Tutorial] Creating SMS marketing campaigns with Mailify Sunrise

Sending SMS marketing is an excellent add-on to your email marketing campaigns. Even though the format has its limitations in terms of creativity compared to email, the deliverability rate of SMS marketing is incomparable. Approximately 90% of text messages are read within the first 3 hours of sending! With such a high level of deliverability, […]

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