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Email Marketing Delivered: Mailify's Blog

Tips to improve your email newsletter results, stay up-to-date with our email marketing software features, and stay on the cutting edge of email marketing and newsletter tech news.

[Infographic] B2B Email Marketing Stats – 2017 Edition

[Infographic] B2B Email Marketing Stats – 2017 Edition

Mailify’s latest market study reveals email marketing stats and shows trends and statistics in the B2B world. Based on our exclusive data, which is based on our own newsletters sent between January and June 2017, this study reveals key indicators for the email marketing market: The reading time of the email newsletter Our analysis shows that if […]

Think Millennials!

Think Millennials!

This title sounds like a futuristic film about a Martian invasion, but we’re not talking about the future. We’re talking about the real population that brands try to conquer as potential consumers and influencers and who should be considered as the target for any email marketing campaign.   Do You Live By And For Your Smartphone? […]

Why You Should Not Use A No Reply Email Address

Why You Should Not Use A No Reply Email Address

No reply in email marketing, say goodbye forever! We have so many best practices in Email Marketing. But we also have some worst practices to avoid. Among them is the use of a no reply email address: noreply@mycompany.com.     Why Is It Harmful To Use A No Reply Email Address In Email Marketing?   Before answering […]

16 Tips To Create The Perfect Subject Line

16 Tips To Create The Perfect Subject Line

Coming up with the perfect subject line isn’t always easy.  But there are certain implicit rules that every marketer must respect no matter what. Because it’s the subject line that decides if you get your reader’s attention. Here you will find a list of 16 tips that you can apply for your emails to increase your […]

The Best Time To Send Your Newsletters

The Best Time To Send Your Newsletters

Here is it, you have your perfect campaign and you’re ready to send your newsletters. You have examined it carefully: the quality of the content, awesome catchphrase, pleasant design… You’re sure that you haven’t made any mistake and you’re ready to send your campaign to your recipients.   Wait for a second! There is one […]

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